3D Elements That Truly Grab Attention
We craft advertising presentations that compel people to pause their scrolling
Look, here's the reality of advertising decks in Singapore — most of them blend in with the rest. Same templates. Same bland visuals. Same forgettable impact.
We're changing that. Since 2019, we've been developing 3D elements that stand out because they're tailored precisely for your message. Not sourced from a stock library. Not reused from another project.
Why Custom 3D Truly Makes a Difference
Chances are you've endured presentations where the visuals looked like they came from a 2010 PowerPoint template. We have as well. And we started Spruce Mintate Lier—seeing innovative products held back by dull presentations inspired us.
Genuine Impact
Not just pretty visuals
Tailored 3D elements clarify intricate products quickly. If viewers can see how your product operates from different angles or how components assemble, you spend less time detailing and more time closing.
Brand Identity
Stand out naturally
Starter graphics make firms blend together. Your 3D elements should mirror your brand's character — whether that's precise engineering or imaginative flair.
Presentation Efficiency
Save real time
A single quality 3D render can replace five slides of explanation. We've observed sales teams halve their pitch duration while boosting understanding as visuals carry much of the load.
Our Process Is Quite Straightforward
We've refined this across hundreds of projects. No mystery. No unnecessary complexity.
Planning Phase
Creation Phase
Introductory Discussion
We discuss your needs: what's the presentation for? Who is the audience? What needs explaining?
Concept Validation
We share rough concepts so you can preview the direction. Revisions are simple at this stage.
Final Production
We craft refined 3D elements and deliver them in any format compatible with your presentation tool.
The Technical Aspects
What goes into building these components
Most clients don't need full technical specifics, but some people like understanding what they're paying for. Here's what happens behind the curtain.
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Polygonal Modeling
We construct objects from ground up using exact geometric forms. This provides full control over every detail and helps keep file sizes suitable for presentations.
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Material Definition
Creating lifelike visuals depends on accurate materials — how light interacts with metal versus plastic, and texture nuances that enhance believability without being distracting.
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Lighting Configuration
Good lighting can make or break a 3D element. We place virtual lights to emphasize key features and add depth without appearing fake.
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Render Optimization
Final renders must appear crisp on projectors and displays. We balance visual quality with file size so your presentations load fast and render correctly.
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Animation Readiness
Some elements require motion—rotating to reveal different angles, breaking apart to illustrate assembly, or transitioning between states. We rig models for fluid animation when required.
Our Journey So Far
The Early Steps
Marina Square Opens
We launched Spruce Mintate Lier with a single workstation, convinced that brands deserved improved presentation visuals. Our first client was a manufacturing firm needing product renders for a trade show.
Broadening Capabilities
Animation Capabilities Introduced
Clients kept asking us to bring motion to their visuals, so we invested in animation training and new rendering hardware.
Industry Acknowledgement
Major Corporate Partners
We began collaborating with larger firms needing reliable 3D element libraries for their worldwide presentations.
Current Focus
Specialization Is Proving Worthwhile
We streamlined our process to where most projects move from brief to delivery in about 2-3 weeks.
What Clients Actually Say
We had to convey a complex industrial process to potential investors. Spruce Mintate Lier produced 3D animations that made everything crystal clear.
I honestly doubted that 3D elements would have a significant impact. However, our sales team noted that prospects were requesting the presentation files to share internally.
What We Produce
Four directions — every page details the outputs, common use cases, and our process from brief to final assets.
Product 3D visuals
Sharp visuals for campaigns and pitches
Studio-quality renders that emphasize materials, form, and key features — crafted for advertising slides, landing pages, and investor pitches.
Explore Product RendersExplainer Animations
Clarify complex ideas
Brief 3D animations illustrating how something works, assembles, or moves — great for sales teams, investor decks, and web embeds.
Explore AnimationsPresentation Asset Libraries
A reusable visual library
A consistent collection of 3D elements, viewpoints, and variations you can reuse across future presentations — designed for speed and brand coherence.
Explore Asset Packs3D Mockups and Contextual Scenes
Context communicates the message
Lifestyle scenes and product-in-environment mockups that make your offer feel tangible — optimized for ads, banners, and hero sections.
Explore Scenes